Browse Title Index


 
Issue Title
 
Vol 8, No 1 (2020): iBuss Management The Impact of A Beauty Vlogger's Credibility on Purchase Intention Mediated By Consumer Attitude: The Case of Maybelline New York in Surabaya Abstract
Nerissa Idelle
 
Vol 7, No 3 (2019): iBuss Management The Impact of Airline Service Quality towards Customers Repurchase Intention with Brand Image as the Mediator in Indonesian Airline Industry: A Case of Lion Air Abstract
William Renardi, Fiona Gabriela
 
Vol 7, No 3 (2019): iBuss Management The Impact of Arbitrage Risk, Transaction Cost, and Accruals on Post-Earnings Announcement Drift of LQ45 Companies from 2014-2017 Abstract
Martinus Adrian Siswanto, William Sanjaya Adisasmita
 
Vol 3, No 2 (2015): iBuss Management The Impact of Attitude, Subjective Norm, Perceived Behavioral Control, Trust, Perceived Benefit and Perceived Risk toward KlikBCA Usage Intention in Surabaya Abstract   PDF
Nikita Nikita
 
Vol 8, No 2 (2020): iBuss Management The Impact of Brand Authenticity, Brand Experience, and Self-Congruity Toward Brand Loyalty as Mediated by Brand Love: A Case of Apple Inc. Abstract
Michael Gunawan, Vincenzio Evan Siemon
 
Vol 7, No 3 (2019): iBuss Management The Impact of Brand Awareness, Brand Association, Brand Perceived Quality toward Repurchase Intention Mediated by Brand Loyalty in the Case of ZARA Abstract
Valerie Vania Santoso, Fetricia Magdalena Bunanta
 
Vol 3, No 2 (2015): iBuss Management The Impact of Brand Equity on Brand Preference and Purchase Intention in Indonesia’s Bicycle Industry: A Case Study of Polygon Abstract   PDF
Felly Liliyana Soenyoto
 
Vol 7, No 1 (2019): iBuss Management The Impact of Brand Equity on the Consumers’ Purchase Intention: A Case of Uniqlo in Indonesia Abstract
Jesslyn Tjondrodihardjo
 
Vol 6, No 1 (2018): iBuss Management The Impact of Brand Equity to Customer Confidence in Purchase Decision Abstract
Gerry Kalangi
 
Vol 3, No 2 (2015): iBuss Management The Impact of Brand Equity towards Customer Loyalty of Starbucks: Testing the Role of Customer Satisfaction as the Mediate Variable Abstract   PDF
Helen Ongkowidjoyo
 
Vol 3, No 2 (2015): iBuss Management The Impact of Brand Equity towards Purchase Intention on PT. X’s Candy Abstract   PDF
Davin Suryadi
 
Vol 11, No 1 (2023): iBuss Management The Impact of Brand Experience Towards Brand Loyalty and Customer’s Willingness to Pay A Premium Price Mediated by Brand Love: A Case of Netflix Indonesia Abstract
Felice Florentia, Pintania W. J. Kurniawan
 
Vol 9, No 2 (2021): iBuss Management The Impact of Brand Image and Brand Equity towards Brand Loyalty Mediated by Customer Satisfaction in the Case of Greenfields in Indonesia Abstract
Sheila Santoso, Xaverius Felix
 
Vol 9, No 2 (2021): iBuss Management The Impact of Brand Love on Consumer Repurchase Intention Mediated by Brand Equity in the Case of Starbucks Indonesia Abstract
Teddy Bryan, Darell Setiawan Sutrisno
 
Vol 3, No 2 (2015): iBuss Management The Impact of Brand Value towards Stock Price in Indonesian Banking Industry Abstract   PDF
Valdi Vallian
 
Vol 3, No 2 (2015): iBuss Management The Impact of Burnout Towards Organizational Citizenship Behavior (OCB) in Premier Surabaya Hospital Abstract   PDF
Fernaldi Kurniawan
 
Vol 7, No 3 (2019): iBuss Management The Impact of Celebrity Attractiveness, Trustworthiness, Expertise, and Reputation towards Cotton Ink’s Customer Purchase Intention Abstract
Fionna Mathilda
 
Vol 2, No 2 (2014): iBuss Management The Impact of Celebrity Fan Club towards the Willingness to Stay at Hotel XYZ Abstract   PDF
Armando Armando
 
Vol 6, No 2 (2018): iBuss Management The Impact of Competition and Concentration Towards Systemic Risk in Indonesian Banking Industry Abstract
Jesslyn Vania, Natasha Eugene Chung
 
Vol 7, No 3 (2019): iBuss Management The Impact of Corporate Governance, Company Size, and Company Age Towards Financial Performances and Company Value (in Indonesia Manufacturing Companies Listed in IDX) Abstract
Christian Andi Winarto, Steven Anderson
 
Vol 2, No 2 (2014): iBuss Management The Impact of Corporate Image of PT XYZ towards Job Applicant Attraction in Surabaya Abstract   PDF
Janice Janice, Jessica Inez Leosaputro
 
Vol 3, No 2 (2015): iBuss Management The Impact of Cosumers’ Attitude on Online Video Advertising towards Product Branding Abstract   PDF
Lunardi Gunawan
 
Vol 7, No 3 (2019): iBuss Management The Impact of Country-of-origin on Repurchase Intention with Brand Trust as the Mediating Variable: A Case of Bata in Indonesia Abstract
Christabel Harlim, Ardina Ayu Kusuma
 
Vol 2, No 2 (2014): iBuss Management The Impact of Customer Experience toward Customer Satisfaction and Loyalty of Ciputra World Surabaya Abstract   PDF
Silvana Chandra
 
Vol 3, No 2 (2015): iBuss Management THE IMPACT OF CUSTOMER VALUE PROPOSITION TOWARDS PURCHASE INTENTION OF CHESA CUP Abstract   PDF
Gretna Kusuma Putra, Richard Harijanto
 
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