Vol. 3 No. 2 (2015): iBuss Management

Published: 2015-07-28

Articles

The Impact of Brand Equity towards Purchase Intention on PT. X’s Candy

Davin Suryadi
- PDF
The Impact of Indonesia’s Banks Performance towards Banks’ Stock Price (Listed in Indonesia Stock Exchange from 2011 – 2013) Using CAMEL Analysis

Albertus Andre Sujarwo
- PDF
The Capital Structure Determinants of Indonesia Publicly Listed Firms

Carolina Tandya
- PDF
The Effect of Burnout towards OCB in the Companies on Workers of PT.X and PT.Y

Wahyudi Rendiana Njoto, Stanley Miracle Boenawan
- PDF
The Impact of Social Media Towards Brand Equity: An Empirical Study of Mall X

Lavina Tresna, Jovita Christin Wijaya
- PDF
The Impact of Plaza Indonesia Shopping Mall’s Attributes toward Customers’ Satisfaction

Andrea Marsha
- PDF
The Impact of Horizontal Brand Extension towards Brand Equity of Trans Corp

Susan Chrestella Bahari
- PDF
The Impact of Stress at Work on Employee’s Psychological Well-being in Jakarta

Nafiri Paramitha Kurnia
- PDF
The Impact of Social Media Marketing on Brand Equity toward the Purchase Intention of Starbucks Indonesia

Melissa Anastasia Karman
- PDF
An Analysis of Logistics Efficiency in PT. XYZ Surabaya Branch

Elyn Leevana
- PDF
The Impact of Brand Equity on Brand Preference and Purchase Intention in Indonesia’s Bicycle Industry: A Case Study of Polygon

Felly Liliyana Soenyoto
- PDF
Factors Impacting Employee’s Satisfaction and Commitment in Banking Industry in Surabaya

Ivan Junius
- PDF
The Impact of Past Behavior, Attitude towards Counterfeit, Self Characteristic, and Purchase Intention of Original Crocs towards Consumer Purchase Intention of Counterfeit Crocs

Vely Tannia Lianto
- PDF
An Integrative Model of Competence and Comfort Factors, Affective Commitment and Organizational Citizenship Behavior of Outsourced Employees at PT. X

Cecillia Christy Pranoto
- PDF
The Impact of Variety Seeking, Social Status, Quality and Advertisement Towards Brand Switching in Smartphone Product (A Case Study of BlackBerry User Thas Has Ever Changed Into Another Smartphone Product in Surabaya)

Megan Faustine
- PDF
The Impact of Motivation, Perception and Attitude toward Consumer Purchasing Decision: A Study Case of Surabaya and Jakarta Society on Carl’s Junior

Steffi Gunawan
- PDF
THE IMPACT OF FINANCIAL RATIOS ON STOCK RETURN: EVIDENCE FROM RETAIL COMPANY LISTED IN INDONESIA STOCK EXCHANGE DURING 2011-2013

Stephen Christian
- PDF
The Relationship Between Customer Satisfaction and Customer Loyalty in Online Environment

Devi Rosana Leonata
- PDF
The Impact of Brand Equity towards Customer Loyalty of Starbucks: Testing the Role of Customer Satisfaction as the Mediate Variable

Helen Ongkowidjoyo
- PDF
The Impact of Extrinsic and Intrinsic Motivation towards Job Satisfaction in Finance Service Department of PT. XYZ

Theresia Catharina, Verina Victoria
- PDF
The Impact of Social Media Communication Forms on Brand Equity Dimensions and Consumer Purchase Intention

Melinda Soewandi
- PDF
The Impact of L'Oréal Paris Fall Repair‘s Celebrity Endorsement towards Consumer Purchase Intention with Brand Image as a Mediating Variable

Anastasia Andrea Widjaja
- PDF
The Impact of Financial Ratio toward Stock Return of Property Industry in Indonesia

Kevin Stefano
- PDF
Factors Affecting Customers Online Search Intention and Online Purchase Intention using Social Networks: Case Study of Online Shop on Instagram

Jessica Wongso Putri
- PDF
THE IMPACT OF CUSTOMER VALUE PROPOSITION TOWARDS PURCHASE INTENTION OF CHESA CUP

Gretna Kusuma Putra, Richard Harijanto
- PDF
The Roles of Green Perceived Value, Green Perceived Risk, and Green Trust towards Green Purchase Intention of Inverter Air Conditioner in Surabaya

Felix Aprilio Rahardjo
- PDF
The Effect of Financial Ratios toward Stock Returns among Indonesian Manufacturing Companies

James Andi Wijaya
- PDF
CONSUMER INTENTION OF PURCHASING ORIGINAL AND COUNTERFEIT PRODUCTS; A CASE STUDY OF LOUIS VUITTON WALLET

Kevin Kristanto Hadiwijaya
- PDF
The Impact of Burnout Towards Organizational Citizenship Behavior (OCB) in Premier Surabaya Hospital

Fernaldi Kurniawan
- PDF
The Impact of Attitude, Subjective Norm, Perceived Behavioral Control, Trust, Perceived Benefit and Perceived Risk toward KlikBCA Usage Intention in Surabaya

Nikita Nikita
- PDF
Analyzing the Impact of Brand Equity and Marketing Mix towards Consumer Loyalty: Case Study of Aqua in Surabaya

Christian Adi Basuki
- PDF
The Impact of Marketing Mix towards Customer Loyalty Mediated by Customer Satisfaction of Blackberry Indonesia

Raymond Sukamto, Daniel Lumintan
- PDF
The Impact of Employee Job Satisfaction towards Employee Job Performance at PT.Y

Devilan Sutjitra
- PDF
Effect of Extrinsic and Intrinsic Motivation Factors to Employee Job Satisfaction in PT Nutrifood Indonesia in Surabaya

Kevin Ray Charano, Steven Harijanto
- PDF
The Impact of Marketing Mix Elements toward Brand Equity through Brand Awareness and Brand Image as Mediators in Bakery Industry in Indonesia

Ivena Renata Chandra
- PDF
The Relationship between Job Satisfaction and Organizational Commitment: Case Study of Employees in PT X

Karina Yoveline
- PDF
The Role of Service Marketing Elements on Customer Loyalty towards Garuda Indonesia

Andrian Gunawan
- PDF
The Effect of Burnout towards Organizational Citizenship Behaviour, Mediated by Job Satsifaction in XYZ Company, Surabaya

Renaldo Prasetyo
- PDF
Impact of Pt. Central Proteinaprima Customer Relationship Management towards Customer Loyalty In Sidoarjo Area

Ivandy Santoso
- PDF
The Impact of Marketing Mix On Customer Loyalty Towards Plaza Indonesia Shopping Center

Sylvia Tjan
- PDF
The Impact of Marketing Mix (7P’s) Towards Fish Feed Customer Satisfaction of PT. Central Proteinaprima in Sidoarjo Area

Yohannes Santoso
- PDF
The Impact of Cosumers’ Attitude on Online Video Advertising towards Product Branding

Lunardi Gunawan
- PDF
The Adoption of E-Auction in Indonesia: The Extended Technology Acceptance Model Study

Claudia Pricilia Chandra
- PDF
The Impact of Brand Value towards Stock Price in Indonesian Banking Industry

Valdi Vallian
- PDF
The Analysis of Motivation Towards Luxury Car Consumption in Surabaya

Samuel Sutanto
- PDF