Vol 3, No 2 (2015)

iBuss Management

Table of Contents

Articles

The Impact of Brand Equity towards Purchase Intention on PT. X’s Candy
Davin Suryadi
PDF
The Impact of Indonesia’s Banks Performance towards Banks’ Stock Price (Listed in Indonesia Stock Exchange from 2011 – 2013) Using CAMEL Analysis
Albertus Andre Sujarwo
PDF
The Capital Structure Determinants of Indonesia Publicly Listed Firms
Carolina Tandya
PDF
The Effect of Burnout towards OCB in the Companies on Workers of PT.X and PT.Y
Wahyudi Rendiana Njoto, Stanley Miracle Boenawan
PDF
The Impact of Social Media Towards Brand Equity: An Empirical Study of Mall X
Lavina Tresna, Jovita Christin Wijaya
PDF
The Impact of Plaza Indonesia Shopping Mall’s Attributes toward Customers’ Satisfaction
Andrea Marsha
PDF
The Impact of Horizontal Brand Extension towards Brand Equity of Trans Corp
Susan Chrestella Bahari
PDF
The Impact of Stress at Work on Employee’s Psychological Well-being in Jakarta
Nafiri Paramitha Kurnia
PDF
The Impact of Social Media Marketing on Brand Equity toward the Purchase Intention of Starbucks Indonesia
Melissa Anastasia Karman
PDF
An Analysis of Logistics Efficiency in PT. XYZ Surabaya Branch
Elyn Leevana
PDF
The Impact of Brand Equity on Brand Preference and Purchase Intention in Indonesia’s Bicycle Industry: A Case Study of Polygon
Felly Liliyana Soenyoto
PDF
Factors Impacting Employee’s Satisfaction and Commitment in Banking Industry in Surabaya
Ivan Junius
PDF
The Impact of Past Behavior, Attitude towards Counterfeit, Self Characteristic, and Purchase Intention of Original Crocs towards Consumer Purchase Intention of Counterfeit Crocs
Vely Tannia Lianto
PDF
An Integrative Model of Competence and Comfort Factors, Affective Commitment and Organizational Citizenship Behavior of Outsourced Employees at PT. X
Cecillia Christy Pranoto
PDF
The Impact of Variety Seeking, Social Status, Quality and Advertisement Towards Brand Switching in Smartphone Product (A Case Study of BlackBerry User Thas Has Ever Changed Into Another Smartphone Product in Surabaya)
Megan Faustine
PDF
The Impact of Motivation, Perception and Attitude toward Consumer Purchasing Decision: A Study Case of Surabaya and Jakarta Society on Carl’s Junior
Steffi Gunawan
PDF
THE IMPACT OF FINANCIAL RATIOS ON STOCK RETURN: EVIDENCE FROM RETAIL COMPANY LISTED IN INDONESIA STOCK EXCHANGE DURING 2011-2013
Stephen Christian
PDF
The Relationship Between Customer Satisfaction and Customer Loyalty in Online Environment
Devi Rosana Leonata
PDF
The Impact of Brand Equity towards Customer Loyalty of Starbucks: Testing the Role of Customer Satisfaction as the Mediate Variable
Helen Ongkowidjoyo
PDF
The Impact of Extrinsic and Intrinsic Motivation towards Job Satisfaction in Finance Service Department of PT. XYZ
Theresia Catharina, Verina Victoria
PDF
The Impact of Social Media Communication Forms on Brand Equity Dimensions and Consumer Purchase Intention
Melinda Soewandi
PDF
The Impact of L'Oréal Paris Fall Repair‘s Celebrity Endorsement towards Consumer Purchase Intention with Brand Image as a Mediating Variable
Anastasia Andrea Widjaja
PDF
The Impact of Financial Ratio toward Stock Return of Property Industry in Indonesia
Kevin Stefano
PDF
Factors Affecting Customers Online Search Intention and Online Purchase Intention using Social Networks: Case Study of Online Shop on Instagram
Jessica Wongso Putri
PDF
THE IMPACT OF CUSTOMER VALUE PROPOSITION TOWARDS PURCHASE INTENTION OF CHESA CUP
Gretna Kusuma Putra, Richard Harijanto
PDF
The Roles of Green Perceived Value, Green Perceived Risk, and Green Trust towards Green Purchase Intention of Inverter Air Conditioner in Surabaya
Felix Aprilio Rahardjo
PDF
The Effect of Financial Ratios toward Stock Returns among Indonesian Manufacturing Companies
James Andi Wijaya
PDF
CONSUMER INTENTION OF PURCHASING ORIGINAL AND COUNTERFEIT PRODUCTS; A CASE STUDY OF LOUIS VUITTON WALLET
Kevin Kristanto Hadiwijaya
PDF
The Impact of Burnout Towards Organizational Citizenship Behavior (OCB) in Premier Surabaya Hospital
Fernaldi Kurniawan
PDF
The Impact of Attitude, Subjective Norm, Perceived Behavioral Control, Trust, Perceived Benefit and Perceived Risk toward KlikBCA Usage Intention in Surabaya
Nikita Nikita
PDF
Analyzing the Impact of Brand Equity and Marketing Mix towards Consumer Loyalty: Case Study of Aqua in Surabaya
Christian Adi Basuki
PDF
The Impact of Marketing Mix towards Customer Loyalty Mediated by Customer Satisfaction of Blackberry Indonesia
Raymond Sukamto, Daniel Lumintan
PDF
The Impact of Employee Job Satisfaction towards Employee Job Performance at PT.Y
Devilan Sutjitra
PDF
Effect of Extrinsic and Intrinsic Motivation Factors to Employee Job Satisfaction in PT Nutrifood Indonesia in Surabaya
Kevin Ray Charano, Steven Harijanto
PDF
The Impact of Marketing Mix Elements toward Brand Equity through Brand Awareness and Brand Image as Mediators in Bakery Industry in Indonesia
Ivena Renata Chandra
PDF
The Relationship between Job Satisfaction and Organizational Commitment: Case Study of Employees in PT X
Karina Yoveline
PDF
The Role of Service Marketing Elements on Customer Loyalty towards Garuda Indonesia
Andrian Gunawan
PDF
The Effect of Burnout towards Organizational Citizenship Behaviour, Mediated by Job Satsifaction in XYZ Company, Surabaya
Renaldo Prasetyo
PDF
Impact of Pt. Central Proteinaprima Customer Relationship Management towards Customer Loyalty In Sidoarjo Area
Ivandy Santoso
PDF
The Impact of Marketing Mix On Customer Loyalty Towards Plaza Indonesia Shopping Center
Sylvia Tjan
PDF
The Impact of Marketing Mix (7P’s) Towards Fish Feed Customer Satisfaction of PT. Central Proteinaprima in Sidoarjo Area
Yohannes Santoso
PDF
The Impact of Cosumers’ Attitude on Online Video Advertising towards Product Branding
Lunardi Gunawan
PDF
The Adoption of E-Auction in Indonesia: The Extended Technology Acceptance Model Study
Claudia Pricilia Chandra
PDF
The Impact of Brand Value towards Stock Price in Indonesian Banking Industry
Valdi Vallian
PDF
The Analysis of Motivation Towards Luxury Car Consumption in Surabaya
Samuel Sutanto
PDF