Vol. 10 No. 1 (2022): iBuss Management

Articles

• Impacts of System Quality and Service Quality toward Tokopedia’s Customer Loyalty with Customer Satisfaction as the Mediating Variable

  Anton Darius Darmawan, Theo Sudono

• Analysis on Behavioral Intention Towards Music Streaming Service: A Case Study of Spotify Premium in Indonesia

  Paula Kohar, Gracella Vernanda

• The Influence of Social Media Marketing Activities Towards Purchase Intention Mediated by Brand Equity in the Case of Tokopedia Indonesia

  Vanessa Evodie Harli, Yuriko Suhartono

• The Effect of Motivation and Job Stress towards Employee Performance in PT. ABC

  Stefannie Stefannie, Priscilla Audrey Bianca

• The Impact of Green Marketing Mix towards Purchase Intention in the Case of H&M Conscious

  Gerry Benjamin Salim, Joaquin Purwanto

• The Influence of Price, Product Review, Brand Image, Trust, Ease of Use, Product Details, Scarcity, and Social Media towards Buying Decision in Blibli Marketplace in Indonesia

  Vincent Limbang Jaya, Gladwin Leonard Haryadi

• Factors Affecting Shopee Behavioural Intention for Indonesian Low-Income Users

  Evan Taruna, Michael Valentino

• Factors Indirectly Influencing Purchase Intention through Credibility and Parasocial Interaction: The Case of Menantea

  Joshua Chang, Like Widjaja

• The Impact of Gamification on Repurchase Intention in E-commerce Platforms and the Mediating Effect of Brand Attitude: in the Case of Shopee Indonesia

  Natalien Valerry, Alicia Mulyono

• The Characteristics on Social Media influencers as Brand Ambassadors that Increase Purchase Intention with Brand Personality as the Mediator: in the Case of Traffic Bun

  Sonia Halim, Aurelia Geraldine Nurcahya

• The Influence of Celebrity Endorser's Attractiveness, Trustworthiness, and Expertise towards Consumer Purchase Intention with Brand Image as a Mediating Variable: The Case of Samsung and BLACKPINK

  Thalia Sugita, Nova Hendryani

• The Effect of Board Structure on Companies’ Merger and Acquisition Performance: Evidence from Indonesian Manufacturing Companies Listed in the IDX in 2010-2019

  Kezia Gabrielle, Chindy Juventia

• The Impact of Financial Literacy, Financial Behavior, Income, and Financial Risk Tolerance in the Case of Surabaya University Students’ Investment Decision

  Fernando Fernando, David Anderson Pribadi

• The Impact of Social Media Influencers’ Source Attractiveness, Source Trustworthiness, Source Expertise, and Parasocial Interaction Towards Consumer Purchase Intention in the Case of Cimory Indonesia

  Antonia Karen Wadoe, Kimberly Nikita

• The Impact of Social Media Marketing and Brand Image on Purchase Intention and Brand Loyalty in the Case of J&T Express Indonesia

  Vincentius Christianto Hartono, Thomas Sadli

• The Impact of David GadgetIn’s Credibility, Attractiveness, and Product Match-up to Customer Purchase Intention with the Mediator of Customer Attitude in the Case of Tokopedia

  Angela Saphira Giovani, Velina Gunawan

• Unilever’s Sales and Promotion Strategies to Boost the Plant-Based Sales Performance of Carrefour in Spain

  Elisa Febriany

• The Factors Influencing Tokopedia's Purchase Intention: Application of Theory of Planned Behavior

  Mario Hugo Glenn Jacoub, Haryo Priambodo Adinegoro

• Suitable Recruitment Strategy to Increase the Quality and the Quantity of TransPerfect’s Digital Specialist

  Nikita Luisa

• The Strategies to Enhance User’s Satisfaction and Utilization Rate of Aslet’s Eprocurement System

  Pamela Suharli

• The Optimization of Data Integration, Business Function Collaboration, and Customer Experience To Improve and Maintain Workiva's Customer Retention

  Celine Hauwing

• The Mediating Effect of Risk Perception and Trust in The Relationship between Online Shopping Experience and Online Repurchase Intention in The Case of Shopee Indonesia

  Karen Florenza, Celine Lavenia Cahyono

• Broader Sustainability and CSR Strategies for Stryker in Europe

  Yosua Catur Satya

• Danone Netherlands Learning and Development Strategy to Improve Emotional Intelligence in Team Leaders

  Agustinus Kadek Kevin Christian

• Improvement of Onboarding Period: Development of the Onboarding Period at OMRON Healthcare Europe Following the Pilot Implementation of the Intranet Page and Tool

  Shirley Waskito