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Current Issue
Vol. 12 No. 1 (2024): iBuss Management
Published:
2024-02-03
Articles
Influence of Online Customer Satisfaction on Online Repurchase Intention Mediated by Trust: The Case of Spotify Premium Indonesia in Surabaya
Filbert Kosasih, Jerico Sasmita Adi
The Repurchase Intention of GoFood Affected by Perceived Usefulness and Perceived Ease of Use through Trust and Customer Satisfaction
William Siemon
The Impact of Product, Price, Place, Promotion on Purchase Intention of Wuling Confero in Surabaya, with Perception toward Country of Origin Moderating the Relationship between Product and Purchase Intention
Jonathan Prawira, Olivia Hoeij
The Influence of NCT Dream as Celebrity Endorser Towards Consumer Purchase Intention with Brand Image as a Mediating Variable: The Case of Tos Tos in Indonesia
Angelina Earlene Ave Maria, Angelita Nabeela Ave Maria
Social Media Marketing Through Instagram and Repurchase Intention of Uniqlo’s Product in Indonesia for Gen-Z: Mediating Role of Customer Engagement
Aileen Angelinatios, Beatrice Alycia
Customer Satisfaction as the Mediator Between E-Service Quality and Repurchase Intention in The Case of Bukalapak E-commerce
Wilson Smith
The Impact of Product Placement in The Vincenzo Series on Kopiko’s Purchase Intention with Brand Recall as A Mediator
Brian Verga, Annasthasia Shinta Chastity
Influence of Product Characteristic, Perceived Value, and Brand Trust on Purchase Intention of Hyundai Indonesia
Ricardo Angky, Rizky Patria Wahyudi
The Relationship Between Self-Presentation and Customer Purchase Intention in the Case of LINE Premium Stickers in Indonesia: Mediated by Symbolic Value and Playfulness and Moderated by Need for Uniqueness
Wilson Luis, Yosia Kevin Triyono
Buller River Topographic, Rainfall, and Flow Stream Analysis in Correlation to Westport Flood Risk Management
Hansen Wellianto
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