Author Details
PANGESTU, HERLIUS THEODORE, Indonesia
- Vol 6, No 1 (2019): Jurnal Strategi Pemasaran - Vol 6 No 1 (2019) PENGARUH KEBUTUHAN UNIQUENESS, STATUS, DAN HEDONIC VALUE TERHADAP CONSUMER-BRAND IDENTIFICATION DAN BRAND LOYALTY KONSUMEN MEREK-MEREK FASHION MEWAH DI SURABAYA Abstract PDF