ANALISA PERSEPSI PELANGGAN TERHADAP KINERJA AGEN PROPERTI DAN PENGARUHNYA TERHADAP KEPERCAYAAN DI SURABAYA

Anne Christanti Mulya(1*),


(1) 
(*) Corresponding Author

Abstract


This research is causality research type
and discusses the dimensions of Job Performance,
which are Task Performance, Contextual
Performance and Adaptive Performance. That
dimensions are thought to affect customer trust in
Surabaya. This research uses quota sampling
method, with samples of 100 customers who lived in
Surabaya and had used property agents services or
conduct transactions through property agents. The
result of this study indicates that all dimensions
simultaneously have a significant impact to the trust
of property agent consumers. But partially, Adaptive
Performance has a positive and significant and
interpersonal adaptation as the most influence
indicator.

Keywords


consumer trust, perception, performance, property

Full Text:

PDF

References


Allworth E, Hesketh B. (1999). ‘Constructoriented

biodata: capturing change-related

and contextually relevant future performance’.

Int J Select Assess. 1999;7:97– 111.

Assael, Henry. 2001. Consumer Behavior 6th

Edition. New York: Thomson- Learning.

Berita Resmi Statistik No. 55/08/Th. XVI, 2

Agustus 2013

Campbell, J.P. (1990) ‘Modeling the

performance prediction problem in industrial

and organizational psychology’. In M. D.

Dunnete and L. M. Hough (eds), Handbook of

Industrial and Organizational Psychology.

Palo Alto : Consulting Psychologist Press.

Griffin M. A., Neal A., Parker S. K. (2007). A

new model of work role performance: positive

behavior in uncertain and interdependent

contexts. Acad Manag J. 2007;50:327–347.

Gwee, James. (2013). Majalah MARKETING :

Salesman, masihkah penting? , edisi Agustus

Jakarta: Redaksi Majalah MARKETING.

Jasfar, Farida. (2004). “Kualitas Hubungan

Dalam Jasa Penjualan: Pengaruh Hubungan

Interpersonal Tenaga Penjualan Pada

Perusahaan Asuransi Jiwa”. Jurnal Riset

Ekonomi dan Manajemen, Vol 2. No. 3,

September 2002.

Kim, Y. H. dan Kim, D. J., 2005. A Study of

Online Transaction Self-Efficacy, Consumer

Trust, and Uncertainty Reduction in Electronic

Commerce Transaction, Proceedings of the

th Hawaii International Conference on

System Sciences.

Kotler P., Armstrong G., Saunder J., and

Wong, V., (1999). Principle of Marketing, 2nd

Edition. England: Prantice-Hall, Inc.

Mayer, R.C., Davis, J.H., and Shoorman, F.D.

(1995). An Integrative Model of Organizational

Trust, Academy of Management Review, 20(3),

pp. 709-734

Pulakos E.D., Arad S., Donovan M.A.,

Plamondon K.E. (2000) ‘Adaptability in the

work-place: development of a taxonomy of

adaptive performance.’ J Appl Psychol.

Rafitas, Bumi. (2006). Kiat Sukses Bisnis

Broker Properti /BMA. Jakarta : Bumi Aksara

Schiffman, Leon G. dan Kanuk, Leslie Lazar.

(1997). Consumer behavior; Motivation

research (Marketing), 6th edition. New Jersey:

Prantice-Hall, Inc.

Sugiyono, (2008) , Metode Penelitian Bisnis,

Edisi Kelima, Bandung: CV. Alfabeta.

Van Scotter, J. R. and Motowidlo, S. J. (1996).

‘Interpersonal facilitation and job dedication

as separate facets of contextual performance’,

Journal of Applied Psychology, 81: 525-531.

Williams, K. D. and Karau, S. J. (1991). Social

loafing and social compensation: The effects of

expectations of co-worker performance,Journal

of Personality and Social Psychology, 61: 570-


Refbacks

  • There are currently no refbacks.